Ryan: Languages generic name for actos Thankfully, he didn’t deal in coach-speak. Still, Cowher succeeded — big-time —in bringing that particular perspective to the proceedings. It started early as he scoped out Marty Mornhinweg’s play calling. “I like how Marty has taken the ball out of Geno Smith’s hands early (by going with the run),” Cowher said in the first quarter. Yet after praising the Jets’ offensive coordinator, Cowher wasn’t hesitant to criticize his play selection.